Brand Suite
Branding
Strategy
illustrations
Pattern
Custom Web design
The Project Scope
Pam is one of our sweetest repeat clients, and we were thrilled to partner with her again for a website refresh. Her photography, known for its joyful and light-filled style, captures the essence of life’s beautiful moments. While her brand has grown and evolved over the years, we were delighted that she chose to retain the original illustrations we created for her, as they continue to serve as a strong foundation for her identity. This project allowed us to enhance her online presence while preserving the warmth and authenticity that her clients cherish.
Visual Direction
The website design focuses on simplicity and user-friendliness, ensuring that visitors can easily navigate and connect with Pam’s offerings. We retained the original typography to uphold brand consistency while introducing updated layouts that highlight her stunning portfolio. Custom elements throughout the site enhance the storytelling aspect, allowing potential clients to experience Pam’s unique vision and creative direction. The responsive design ensures that her work shines beautifully on any device, making it accessible and engaging.
The June Press
joyful / artistic / Editorial / modern / nostalgic / whimsical / clean / inviting
Project key words
Design Details
For Patti's brand, we wanted her logo and visual identity to be versatile yet elegant, designed to complement the timeless quality of her photography. We created a custom monogram that serves as a subtle nod to the intimacy and artistry of her work, paired with a clean serif font that feels both modern and classic. The soft color palette and romantic typography established a cohesive look that would be instantly recognizable to her audience, whether they were browsing her website or discovering her on social media.
Collaboration
Collaborating with Pam is always a pleasure. Her genuine enthusiasm and trust in our creative process allow us to explore new ideas while staying true to her brand. We love that she values her original illustrations, which provide a strong foundation for her identity. Working together on this web refresh was an exciting opportunity to celebrate her growth and enhance the visual storytelling that defines her joyful photography.
Design
Mood
